Tag: Spam

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Use SPF and DKIM to Keep Your Email out of Recipients’ Spam Folders 6 Comments
SPF and DKIM for Office 365

Use SPF and DKIM to Keep Your Email out of Recipients’ Spam Folders

In this post, Microsoft MVP Alan Byrne explains how to configure the two most effective technologies that will ensure your outgoing email is successfully delivered. These technologies are known as Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM), and they protect your outgoing emails from being marked as spam while also flagging and blocking any incoming messages from unauthorized servers spoofing your domain.

December 20, 2018

Email Spam and How Marketers Think You're Stupid

Some marketers hate the idea that they need permission to enter your inbox. They don't say it in so many words. They talk about "implied permission", and their responsibility as marketers to anticipate consumer wants and deliver relevant emails to them. And they think thats what consumers want from them.

November 19, 2010